Thursday, February 14, 2013
Friday, February 1, 2013
Friday, October 8, 2010
What is Marketing?
Marketing is the process by which companies create customer interest in goods or services. It generates the strategy that underlies sales techniques, business communication, and business developments. It is an integrated process through which companies build strong customer relationships and create value for their customers and for themselves.
4 Ps are out, 4 Es are in.....
From Product to Experience
From Place to Everyplace
From Price to Exchange
From Promotion to Evangelism
It's difficult to do what a huge mass of
people are doing in India - being
Unemployed
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